DocumentCode
1668251
Title
The Asymmetrical Relationship between Attribute Performance and Overall Customer Satisfaction: An Empirical Study in China
Author
Xin-yan, Liu ; Zhi, Yang
Author_Institution
Zhongnan Univ. of Finance & Law, Hubei
Volume
1
fYear
2006
Firstpage
104
Lastpage
109
Abstract
The traditional view depicts the relationship between attribute-level performance and overall customer satisfaction as symmetric. The author theoretically and empirically investigates the asymmetrical nature of the relationship employing the data from retailing industry in China. The managerial implications of the analysis results are presented at the end of the paper
Keywords
customer satisfaction; retailing; China; asymmetrical relationship; attribute-level performance; customer satisfaction; retailing industry; Customer satisfaction; Finance; Industrial relations; Psychology; Resource management; Testing; asymmetrical; attribute performance; empirical study; overall customer satisfaction;
fLanguage
English
Publisher
ieee
Conference_Titel
Service Systems and Service Management, 2006 International Conference on
Conference_Location
Troyes
Print_ISBN
1-4244-0450-9
Electronic_ISBN
1-4244-0451-7
Type
conf
DOI
10.1109/ICSSSM.2006.320596
Filename
4114416
Link To Document