Discussion on precision network marketing base on Web3.0

With the continuous development of network technology, the Internet has entered into the era of web 3.0 from web1.0. The new network environment is bound to new marketing model. This paper discusses the evolution process of information dissemination model and proposes the point of view that different transmission modes will lead to different network marketing models. Web3.0 changing the mode of network transmission will bring a fundamental change to network marketing. Based on this and combined with the features of network marketing under Web3.0, this Paper proposes and discusses the view that the essence of network marketing model based on Web 3.0 is accuracy and precision. Meanwhile, this paper also comprehensively analyses the possibility of achieving precision marketing.