Title :
From Web Intelligence to Knowledge Co-Creation: A Platform for Analyzing and Supporting Stakeholder Communication
Author :
Scharl, Arno ; Hubmann-Haidvogel, A. ; Sabou, M. ; Weichselbraun, A. ; Lang, Helmut
Abstract :
Organizations require tools that can assess their online reputations as well as the impact of their marketing and public outreach activities. The Media Watch on Climate Change is a Web intelligence and online collaboration platform that addresses this requirement. It aggregates large archives of digital content from multiple stakeholder groups and enables the co-creation and visualization of evolving knowledge archives. Here, the authors introduce the base platform and a context-aware document editor as an add-on that supports concurrent authoring by multiple users. While documents are being edited, semantic methods analyze them on the fly to recommend related content. The system computes positive or negative sentiment automatically to provide a better understanding of third-party perceptions. The editor is part of an interactive dashboard that uses trend charts and map projections to show how often and where relevant information is published, and to provide a real-time account of concepts that stakeholders associate with a topic.
Keywords :
Internet; concurrency control; data visualisation; groupware; information retrieval; knowledge acquisition; knowledge management; marketing; ubiquitous computing; Media Watch on Climate Change; Web intelligence; concurrent authoring; context-aware document editor; digital content; knowledge archive cocreation; knowledge archive visualization; marketing activities; online collaboration platform; online reputation; public outreach activities; stakeholder groups; Collaborative work; Knowledge engineering; Market research; Marketing and sales; Meteorology; Real-time systems; Semantics; Websites; Web intelligence; climate change; collaborative systems; social media; visual analytics;
Journal_Title :
Internet Computing, IEEE
DOI :
10.1109/MIC.2013.59