Collaborative information management in agricultural products supply chain in China: A case study of Wumart

The uncertainty of information flows in the supply chain management reflects operational efficiency of the supply chain, and the supply chain structure would affect the operation of the supply chain information. Collaborative information management is the key to improve the creativity and competitiveness of the whole supply chain. In this paper, we first summarize four typical modes of agricultural product supply chain in China based on the current situation and future trends: Agricultural products wholesale market oriented mode, agricultural products processing enterprises oriented mode, large-scale retail enterprises oriented mode, agricultural products logistics oriented mode. Secondly, through exploratory analysis with the agricultural product supply chain practices of “agriculture super docking” in Wumart, we propose a collaborative information management strategy in agricultural products supply chain in china. Finally, a brief discussion and summary was given.