Transformation and Measurement of Corporate Financial Management Objective under Green Economy

In the context of our strong proponent of economic restructuring, the traditional goal of financial management is difficult to play well as a guiding role to promote the development of enterprises. To adapt to the era demand and corporate development need, it is of important practical significance to put forward new financial management objective. In this paper, the corporate comprehensive value maximization is put forward as the new objective of financial management, and also two kinds of methods, aggregation method and coefficient method are raised to measure the objective. In the end some suggestions on how to promote the transformation of the corporate financial management objective are given.