• DocumentCode
    1819162
  • Title

    Incentive of mediator on k-implementation of strategy game

  • Author

    Nagai, Akihiko ; Ito, Takao

  • Author_Institution
    Dept. of Comput. Sci. & Eng., Nagoya Inst. of Technol., Nagoya, Japan
  • fYear
    2013
  • fDate
    July 28 2013-Aug. 1 2013
  • Firstpage
    244
  • Lastpage
    250
  • Abstract
    In firm´s business activities, it is important to decide target which product market. Actually, firms are misspending great cost and time on marketing. Nevertheless, firms overlap product of the same quality in the market. In the strategic form game of the game theory, there is proposed a solution of the game in which the mediator participates as another party. This paper focuses on k-Implementation, from the viewpoint of the three problems in Nash equilibrium, analysis and consider about the solution of the game. In addition, the authors complement the problem of k-Implementation, and indicate that it is useful in deciding the business strategy.
  • Keywords
    game theory; incentive schemes; marketing; strategic planning; Nash equilibrium; business strategy; firm business activities; game theory; k-implementation; marketing; mediator; product market; strategic form game; Animation; Games; Graphics processing units; Joints; Nash equilibrium; Proposals; Three-dimensional displays;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Technology Management in the IT-Driven Services (PICMET), 2013 Proceedings of PICMET '13:
  • Conference_Location
    San Jose, CA
  • Type

    conf

  • Filename
    6641653