Information technology acceptance models comparison and IT development strategies: In small and medium sized enterprises case

Numerous studies conducted on the information technology (IT) acceptance specifically in developing and less-developed countries indicates the importance of acceptance as a substantial stage in the process of IT implementation. Perceiving problems, opportunities, threats and fundamentals makes this process more convenient. Considering numerous researches in the field of IT acceptance, this study provides essential classification on models of the effective acceptance factors, besides presenting critical concepts of acceptance through IT literature. Additionally, categorized models were tested in Iranian insurers and brokers in order to compare their effectiveness and the results confirmed the necessity of considering non-technical factors as well. At the end, the approaches employed within acceptance process were classified into long, mid and short-term strategies.