Total interpretive structural modelling of strategic technology management in automobile industry

In the present complex economic and social environment, technology intensive industries are facing global technology-based competition. Also, critical role played by technology in this competitive environment, strategic technology management (STM) is becoming important for these enterprises. For their long-term success, companies must develop and sustain their technological capabilities. As a practical implication, the technology intensive industry like, automobile industry should therefore, define and develop necessary structures and objectives for strategic technology management, to proactively manage impacts of technology for competitiveness of the enterprise, and for sustainable development of its socioeconomic environment. Based on literature findings, and perceptions of enterprise practitioners, some critical elements in the area of automobile industry have been identified and developed a hierarchal model, which showed the interpretation of relationship between the elements. An upgraded version of Interpretive Structural Modeling (ISM), i.e. Total Interpretive Structural Modeling (TISM) methodology is used to develop the model. This model provides a logical structure to elements both for practitioners and scholars.