• DocumentCode
    1829573
  • Title

    Exploring the relationship of style instruction and writing quality: can you teach an old dog a new style?

  • Author

    Cambpell, K.S. ; Brammer, Charlotte ; Ervin, Nicole

  • Author_Institution
    Dept. of Manage. & Marketing, Alabama Univ., Tuscaloosa, AL, USA
  • Volume
    2
  • fYear
    1998
  • fDate
    23-25 Sep 1998
  • Firstpage
    373
  • Abstract
    Acting as teachers and author´s editors, the authors regularly comment on the style of others´ communication in an effort to improve the quality of their writing. In fact, all of the technical and business communication textbooks they´ve seen include discussions of style (usually a whole chapter on the topic). They are hopeful but not certain about the impact of these comments on the quality of future writing tasks. The paper describes one attempt to gather some empirical data to determine the impact of style instruction
  • Keywords
    business communication; technical presentation; business communication textbooks; communication; empirical data; style instruction; technical communication textbooks; writing quality; Books; Business communication; Education; Electronic mail; Employment; Labeling; Marketing management; Quality management; Uncertainty; Writing;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Professional Communication Conference, 1998. IPCC 98. Proceedings. 1998 IEEE International
  • Conference_Location
    Quebec City, Que.
  • Print_ISBN
    0-7803-4890-7
  • Type

    conf

  • DOI
    10.1109/IPCC.1998.722121
  • Filename
    722121