DocumentCode
1831404
Title
Supply chain competition model with customer preference: A theoretical perspective
Author
Jie, Guo ; Zhang Ding
Author_Institution
Manage. Sch., Min Zu Univ. of China, Beijing, China
Volume
5
fYear
2011
fDate
13-15 May 2011
Firstpage
147
Lastpage
151
Abstract
This paper proposes a mathematical model for supply chain versus supply chain competition with customer preference. The model is based on stochastic user equilibrium and spatial price equilibrium theory with customer choice preference given by Logit model. We present a numerical example for illustrative purpose and provide conclusion remarks.
Keywords
consumer behaviour; customer satisfaction; pricing; stochastic processes; supply chain management; customer choice preference; logit model; spatial price equilibrium theory; stochastic user equilibrium theory; supply chain competition model; Analytical models; Computational modeling; Mathematical model; Numerical models; Stochastic processes; Supply chains; Transportation; customer choice preference; stochastic user equilibrium; supply chain versus supply chain;
fLanguage
English
Publisher
ieee
Conference_Titel
Business Management and Electronic Information (BMEI), 2011 International Conference on
Conference_Location
Guangzhou
Print_ISBN
978-1-61284-108-3
Type
conf
DOI
10.1109/ICBMEI.2011.5914447
Filename
5914447
Link To Document