Title :
The application of fuzzy analytic network process in risk evaluation of dynamic alliance
Author :
Zhou, Xiao-guang ; Song, Yuan-tao
Author_Institution :
Sch. of Econ. & Manage., Univ. of Sci. & Technol. Beijing, Beijing, China
Abstract :
Due to its adaptation to environmental change and market competition, the organizational form of dynamic alliance has been developing rapidly in recent years, but it also brings significant risk to enterprises. Taking into account the interaction and feedback relationships between criteria/indices, an index system for evaluating the risk of dynamic alliance is presented. Considering the vagueness and inaccuracy of information during the evaluation process, a risk evaluation model for dynamic alliance based on fuzzy analytic network process method is proposed. The local weights of indices are determined by fuzzy preference programming method. Meanwhile, an unweighted supermatrix based on its network structure is built for those interactional indicators, and the limit supermatrix is calculated. Matlab software is used to solve the problems. Finally, a numerical example of the risk evaluation of a dynamic alliance is illustrated by proposed method.
Keywords :
competitive intelligence; decision making; fuzzy set theory; organisational aspects; risk analysis; Matlab software; dynamic alliance organizational form; fuzzy analytic network process; fuzzy preference programming method; index system; interactional indicators; market competition; risk evaluation model; unweighted supermatrix; Companies; Indexes; Mathematical model; Pragmatics; Programming; Risk management; Software; dynamic alliance; fuzzy analytic network process; risk evaluation;
Conference_Titel :
Business Management and Electronic Information (BMEI), 2011 International Conference on
Conference_Location :
Guangzhou
Print_ISBN :
978-1-61284-108-3
DOI :
10.1109/ICBMEI.2011.5914449