Title :
The role of asset specificity in international entry mode choice of chinese firms
Author :
Songhua, Hu ; Jinjin, Zhang
Author_Institution :
Dept. of Manage., Sun Yat-sen Univ., Guangzhou, China
Abstract :
Based on a sample of 282 Chinese enterprises with international operations, this study examines the impact of asset specificity on their choice of foreign entry modes. Multivariate logistic regression models are employed to test the hypothesized effect. The results reveal that asset specificity has more influence on entry mode choice of service firms than that of manufacturing firms. A high level of asset specificity tends to induce both types of the firms to use high control entry modes.
Keywords :
globalisation; industrial economics; international trade; manufacturing industries; regression analysis; service industries; Chinese enterprise; Chinese firm; asset specificity; foreign entry mode; international entry mode; manufacturing firm; multivariate logistic regression models; service firm; Analytical models; Correlation; International collaboration; Investments; Manufacturing; Marketing and sales; asset specificity; entry mode; international business;
Conference_Titel :
Business Management and Electronic Information (BMEI), 2011 International Conference on
Conference_Location :
Guangzhou
Print_ISBN :
978-1-61284-108-3
DOI :
10.1109/ICBMEI.2011.5917833
