Title :
Electronic Commerce Website Evaluation Based on Membership Transformation
Author :
Kaidi, Liu ; Jimei, Hao
Author_Institution :
Instn. of Uncertainty Math., Hebei Univ. of Eng., Handan, China
Abstract :
The core of electronic commerce website evaluation is membership transformation. But the transformation algorithm includes redundancy that is useless for classification; the existing algorithms of membership transformation are worth discussing. According to excavate the information of the object classification that hides in index membership to define the divisional right use data excavation method based on entropy to analyses the relationship between object classification and index membership; Use distinguishable weight delete redundant index membership that are useless for classification, and extract effective value in index membership that is useful for classification to calculate object membership. Based on this, a new algorithm to electronic commerce website evaluation can be established.
Keywords :
Web sites; classification; electronic commerce; entropy; data excavation method; distinguishable weight delete redundant index membership; divisional right; electronic commerce Web site evaluation; entropy; index membership; membership transformation; object classification; Automation; Business; Classification algorithms; Data mining; Educational institutions; Electronic commerce; Entropy; Information analysis; Mathematics; Uncertainty; comparative value; divisional right; effective value; electronic commerce website; membership transformation;
Conference_Titel :
Intelligent Computation Technology and Automation, 2009. ICICTA '09. Second International Conference on
Conference_Location :
Changsha, Hunan
Print_ISBN :
978-0-7695-3804-4
DOI :
10.1109/ICICTA.2009.808