Title :
Notice of Retraction
Projected and perceived image of Wuhan: Based on a content analysis of travel-related websites
Author_Institution :
Sch. of Econ. & Manage., China Univ. of Geosci., Wuhan, China
Abstract :
Notice of Retraction
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
This paper attempts to determining and comparing the image of Wuhan as destination as perceived image by tourists and projected image by tourism official organization and tourism intermediaries, based on online texture information. Content analysis and correspondence analysis are used to analyze the sample websites. The results show that it is inconsistent with the projected and perceived image of Wuhan, thereby indicating the latter express a negative image. The paper emphasizes the important of understanding the difference between the projected and perceived image and provides the marketing suggests.
Keywords :
Web sites; content management; marketing data processing; travel industry; Wuhan; content analysis; correspondence analysis; destination marketing; online texture information; projected image; travel related Web site; Cities and towns; Government; Lakes; Meteorology; Rivers; World Wide Web; Wuhan; content analysis; correspondence analysis; destination image; perceived image; projected image; websites;
Conference_Titel :
Emergency Management and Management Sciences (ICEMMS), 2010 IEEE International Conference on
Conference_Location :
Beijing
Print_ISBN :
978-1-4244-6064-9
DOI :
10.1109/ICEMMS.2010.5563440
