DocumentCode :
1933286
Title :
A kind of classification and regression tree algorithm for unusual customers recognition in telecom trade
Author :
Min, Yao ; Bin, Shen ; Ming-fang, Li
Author_Institution :
Coll. of Comput. Sci., Zhejiang Univ., Hangzhou, China
fYear :
2004
fDate :
15-18 Sept. 2004
Firstpage :
561
Lastpage :
564
Abstract :
The recognition of unusual customers is one of the most important applications in data mining. Using an example from telecom trade, This work presents a kind of classification and regression tree algorithm to recognize unusual customers in telecommunication trade databases (TCART for short). The TCART includes the following process: maximal classification tree construction, regression pruning and optimal classification tree selection. During the procedure of classification tree growing, we propose improved classification approaches. Finally, the TCART algorithm is validated by large numbers of customer data in the Zhejiang telecom database. The experimental results indicate that the TCART algorithm has the virtues of robustness and effectiveness.
Keywords :
consumer behaviour; customer profiles; data mining; decision trees; marketing data processing; pattern classification; regression analysis; telecommunication services; very large databases; Zhejiang telecom database; data mining; maximal classification tree construction; optimal classification tree selection; regression pruning; regression tree algorithm; telecommunication trade databases; unusual customer recognition; Classification tree analysis; Regression tree analysis; Telecommunication computing;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Services Computing, 2004. (SCC 2004). Proceedings. 2004 IEEE International Conference on
Print_ISBN :
0-7695-2225-4
Type :
conf
DOI :
10.1109/SCC.2004.1358064
Filename :
1358064
Link To Document :
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