Title :
Research of data mining based on e-commerce
Author :
Yong-hong, Li ; Xiao-liang, Liu
Author_Institution :
Dept. of Account, Hebei Univ. of Econ. & Bus., Shijiazhuang, China
Abstract :
This paper describes the Web data mining technology, Web data mining process, data sources and uses, designs a personalized recommendation system based on Web use mining for e-commerce, and discusses in detail the function of each module of the system and implementation techniques. Through the mining of the historical log data of Web server, the system can access to the user browsing patterns to provide personalized service for users.
Keywords :
Internet; data mining; electronic commerce; recommender systems; Web data mining technology; e-commerce; recommendation system; Business; Electronic commerce; Servers; Web data mining; e-commerce; recommendation system;
Conference_Titel :
Computer Science and Information Technology (ICCSIT), 2010 3rd IEEE International Conference on
Conference_Location :
Chengdu
Print_ISBN :
978-1-4244-5537-9
DOI :
10.1109/ICCSIT.2010.5564736
