The Research on Supply-Induced Demand in Medical Service Based on KMRW Reputation Model

The influence of supply-induced demand behavior in medical service on unreasonable increase in medical costs has been academic concerned in recent years. There are many reasons could induce supply-induced demand behavior in medical service. In this paper we put emphasis on researching the relationship between doctor´s income pattern and supply-induced demand behavior and redesigning doctor´s income pattern based on KMRW reputation model to standardize doctor´s practice behaviors and restrict unreasonable increase in medical costs.