Color Matching Evaluation Method Considering Color Area Combinations and its Application to Two-colored Products

Considering the effect of color area combinations in color matching on the product aesthetic measure, color combination factor is introduced into the evaluation of product color matching. Based on the improvement of Moon and Spencer´s aesthetic measure model, a new evaluation method on product color matching is proposed. The color hue, valve, chroma and color area combination are considered as the characteristic properties. With the utility value of attribute-level for each characteristic attribute from conjoint analysis, the users´ image preferences to product color matching can be obtained. In the case of two-color matching evaluation on self-propelled Scissors aerial work platform, the validity of this approach is finally verified based on the comparison to the evaluation result of Moon and Spencer´s aesthetic measure.