• DocumentCode
    2032431
  • Title

    A confirmatory study of on-line communication satisfaction

  • Author

    Chang, Chao Hsi

  • Author_Institution
    Dept. of Manage. Inf., Chien-Kuo Technol. Univ., Changhua, Taiwan
  • fYear
    2010
  • fDate
    16-18 Dec. 2010
  • Firstpage
    100
  • Lastpage
    106
  • Abstract
    The process of message deliver to organizational clients has changed from traditional communication channels to Web-based Communication Mode. As a result, the widely used communication satisfaction measurement instrument Communication Satisfaction Questionnaire, may require adaptation for use in the Internet age. Three models were developed and two new dimensions were recognized for model modification. The new models revealed a comparatively better absolute index data fit, and the shifts were confirmed and significant.
  • Keywords
    Internet; Web-based communication channel; communication satisfaction measurement; communication satisfaction questionnaire; Adaptation model; Data models; Equations; Humans; Internet; Mathematical model; Organizations; Communication satisfaction; Confirmatory Factor Analysis; Structural Equation Modeling; Web-based Communication Mode (WCM);
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computer Symposium (ICS), 2010 International
  • Conference_Location
    Tainan
  • Print_ISBN
    978-1-4244-7639-8
  • Type

    conf

  • DOI
    10.1109/COMPSYM.2010.5685545
  • Filename
    5685545