• DocumentCode
    2069996
  • Title

    An Optimized Trust Factor Based Collaborative Filtering Recommendation Algorithm in E-commerce

  • Author

    Bu, Xinyi ; He, Xiujuan

  • Author_Institution
    Manage. Sch., Hangzhou Dianzi Univ., Hangzhou, China
  • Volume
    1
  • fYear
    2010
  • fDate
    7-8 Aug. 2010
  • Firstpage
    468
  • Lastpage
    471
  • Abstract
    Typical trust factor based collaborative filtering algorithm is not suitable for user´s multiple interest recommendation. A new algorithm combines traditional trust factor-based collaborative filtering with similar item-based collaborative filtering was presented. The experimental results show that the proposed methods perform better than the old recommendation method.
  • Keywords
    electronic commerce; groupware; recommender systems; security of data; collaborative filtering recommendation algorithm; e-commerce; trust factor; Collaboration; Filtering; Filtering algorithms; Harmonic analysis; Nearest neighbor searches; Power harmonic filters; Prediction algorithms; collaborative filtering; e-commerce; item similarity; personalized recommendations; trust factor;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Information Science and Management Engineering (ISME), 2010 International Conference of
  • Conference_Location
    Xi´an
  • Print_ISBN
    978-1-4244-7669-5
  • Electronic_ISBN
    978-1-4244-7670-1
  • Type

    conf

  • DOI
    10.1109/ISME.2010.157
  • Filename
    5571989
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=2069996