The research on the cost of interacting with products

This paper brings forward a new interactive mode, thus educes the new concept of interactive cost, and its definition is made on the basis of systematical research on interaction, interactive design and interactive mode. Interactive cost is the value one has to pay for their needs when interacting with products. Interactive costs include time costs, psychology cost, opportunity cost, and the possible money cost. Examples show that interactive cost is one of the important factors which affect people when choosing products. So, studies on the interactive cost have certain guiding significance to the interactive design of products.