Title :
On the use of Chinese elements with fun spirit in product design
Author_Institution :
Dept. of Art&Design, China Jiliang Univ., Hangzhou, China
Abstract :
Nowadays, more and more people infatuated with Chinese culture. Chinese elements with her unique charms are sweeping across the fashion stage. The elements which can represent the characteristics of the Chinese culture have become the designer¿s new favorite. How to integrate Chinese elements with fashion elements? How to use Chinese elements in product design with the contemporary aesthetics concept and contemporary art forms? It is worth thinking and trying by designers. This paper explores the use of Chinese elements in product design from the perspective of fun spirit. In the context of the consumerism and the entertainment culture, design is also a kind of entertainment activities. Design is fun, and fun is also design. The originally serious Chinese elements should now show the fun.
Keywords :
entertainment; product design; social sciences; Chinese elements; aesthetics concept; entertainment culture; product design; Art; Consumer behavior; Educational products; Globalization; History; Modems; Power generation; Product design; Psychology; Shape; Chinese culture; Chinese elements; Consumer Society; Entertainment Culture; Product Design;
Conference_Titel :
Computer-Aided Industrial Design and Conceptual Design, 2008. CAID/CD 2008. 9th International Conference on
Conference_Location :
Kunming
Print_ISBN :
978-1-4244-3290-5
Electronic_ISBN :
978-1-4244-3291-2
DOI :
10.1109/CAIDCD.2008.4730706