DocumentCode :
2081058
Title :
CSCW based customer relationship management system
Author :
Ren, Naiji ; Fang, Zhiyi ; Sun, Hongyu ; Sun, Bo ; Zhao, Yang
Author_Institution :
Sch. of Comput. Sci. & Technol., Jilin Univ., Changchun, China
fYear :
2010
fDate :
16-18 Aug. 2010
Firstpage :
530
Lastpage :
535
Abstract :
Customer relationship management (CRM), which can optimize the provision of goods to customers, is now widely used in the business processes. The retention and the gain of new customers can be seen as indispensable part because it is closely related with the development of an enterprise. Consequently, it is very important to pay more attention to the customers. CRM is the right tool you need to improve your business. In this paper, we will introduce the architecture of CRM and the relationships with related component, such as Computer-supported Cooperative Work (CSCW) and Supply Chain Management (SCM). We gave a full explanation about the each component of CRM and their function. Finally, the problems of the current architecture and the future development are also been mentioned in this paper.
Keywords :
customer relationship management; supply chain management; CRM; CSCW based customer relationship management; business process; computer-supported cooperative work; supply chain management; Biological system modeling; Buildings; Communities; Educational institutions; Measurement; Production; Variable speed drives; computer-supported corporative work; customer relationship management; customer retention; customer segmentation; supply chain management;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Networked Computing and Advanced Information Management (NCM), 2010 Sixth International Conference on
Conference_Location :
Seoul
Print_ISBN :
978-1-4244-7671-8
Electronic_ISBN :
978-89-88678-26-8
Type :
conf
Filename :
5572422
Link To Document :
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