DocumentCode
2086602
Title
Research of Cluster-Based Data Mining Techniques in E-Commerce
Author
Huang Weijian ; Zhou Xuqian
Author_Institution
Hebei Univ. of Eng., Handan, China
fYear
2009
fDate
20-22 Sept. 2009
Firstpage
1
Lastpage
4
Abstract
The data mining in electronic commerce is mainly Web data excavation; this article introduces the general process of Web excavation, studies the k-means cluster algorithm and analyzes some insufficiencies in k-means cluster algorithm. On basis of that, an improved algorithm of k-means cluster algorithm is proposed which can enhance the recommendation speed by compressing the size of recommendation pond, thus enhance the cluster efficiency.
Keywords
Web services; data mining; electronic commerce; Web data excavation; cluster-based data mining; e-commerce; electronic commerce; k-means cluster algorithm; Algorithm design and analysis; Clustering algorithms; Collaboration; Data engineering; Data mining; Electronic commerce; Information filtering; Information filters; Nearest neighbor searches; Partitioning algorithms;
fLanguage
English
Publisher
ieee
Conference_Titel
Management and Service Science, 2009. MASS '09. International Conference on
Conference_Location
Wuhan
Print_ISBN
978-1-4244-4638-4
Electronic_ISBN
978-1-4244-4639-1
Type
conf
DOI
10.1109/ICMSS.2009.5301539
Filename
5301539
Link To Document