DocumentCode
2101461
Title
Studying on the adverse selection in e-commerce market
Author
Yao, Jianwen ; Zou, Lifang
Author_Institution
School of Business & Tourism Management, Yunnan University, YNU, Kunming, China
fYear
2010
fDate
4-6 Dec. 2010
Firstpage
1559
Lastpage
1562
Abstract
In response to the information asymmetry problem in e-commerce market, the solution involves in the process of building the adverse selection model in e-commerce market and analyzing the effect of adverse selection on businesses and consumers. Then the results derived from establishing e-commerce transaction law, building third-party organization by using signal transmission and other measures.
Keywords
Analytical models; Consumer protection; Games; Gaussian distribution; Organizations; adverse selection; electronic commerce; repeated game; screening; signaling;
fLanguage
English
Publisher
ieee
Conference_Titel
Information Science and Engineering (ICISE), 2010 2nd International Conference on
Conference_Location
Hangzhou, China
Print_ISBN
978-1-4244-7616-9
Type
conf
DOI
10.1109/ICISE.2010.5689355
Filename
5689355
Link To Document