DocumentCode :
2108334
Title :
MSN and QQ in China
Author :
Hai, Xiaodong ; Gille, Laurent
Author_Institution :
Dept. Sci. Economiques et Sociales, Telecom-Paristech/ENST, Paris, France
fYear :
2010
fDate :
17-19 Dec. 2010
Firstpage :
1011
Lastpage :
1014
Abstract :
Instant Messaging [IM] is an important way to communicate all over the world. MSN1 is the main IM software operated by Microsoft currently in more than 50 countries and QQ is the main IM software operated by TENCENT in China. Their performances are different in China. They have different target customers, different user base, and different functions of IM software. This paper focuses on the different ways for MSN and QQ to develop in China. It also explores why QQ success has happened so rapidly.
Keywords :
electronic messaging; IM software; Instant Messaging; Microsoft; TENCENT; Companies; Games; Instant messaging; Mobile communication; Software; MSN; QQ; differences;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Information Theory and Information Security (ICITIS), 2010 IEEE International Conference on
Conference_Location :
Beijing
Print_ISBN :
978-1-4244-6942-0
Type :
conf
DOI :
10.1109/ICITIS.2010.5689649
Filename :
5689649
Link To Document :
https://search.ricest.ac.ir/dl/search/defaultta.aspx?DTC=49&DC=2108334
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