DocumentCode
2115041
Title
Understanding user behavior via mobile data analysis
Author
Bulut, Eyuphan ; Szymanski, Boleslaw K.
Author_Institution
Cisco Systems, 2300 President George Bush Highway, Richardson, TX 75082, United States
fYear
2015
fDate
8-12 June 2015
Firstpage
1563
Lastpage
1568
Abstract
Recently, there has been a tremendous increase in demand for mobile data driven by the wide-spread usage of smartphone like devices. Besides the efforts of studies that propose ways for operators to handle this huge growth, there is also an emerging research area of analyzing this new type of user data. In this paper, we perform an analysis on mobile user data to understand general aggregated user behavior based on several parameters. We also investigate the reasons for the user behavior deviating from its general trend. Finally, we discuss several ways of utilizing the results of the analysis in this study in solving current problems operators face.
Keywords
Games; Logic gates; Market research; Mobile communication; Mobile computing; Pricing; Throughput;
fLanguage
English
Publisher
ieee
Conference_Titel
Communication Workshop (ICCW), 2015 IEEE International Conference on
Conference_Location
London, United Kingdom
Type
conf
DOI
10.1109/ICCW.2015.7247402
Filename
7247402
Link To Document