Study of Customer Knowledge Management in Mass Customization

Because of rapid shift of customers´ demand, Mass Customization is more fit for nowadays. This style of production balance price and feature. Success of MC depends on comprehension about customers, so manufacturers should develop a system to manage knowledge of customers. CKM (Customer Knowledge Management) is a useful tool to understand and interact with customers. This paper discusses content CKM in MC and the process of this management. In the end, the paper founds a framework of CKM to acquire, edit, share, apply customer knowledge to service mass customization.