Title :
Notice of Retraction
Study of 3C Streamlined Service Model
Author_Institution :
Sch. of Manage. & Econ., Southeast Univ., Nanjing, China
Abstract :
Notice of Retraction
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
With intensifying competition of products homogenization, differentiated services become a favorable weapon to enterprises. This paper presents the concept of streamlined services, and builds a 3C streamlined service model of service-oriented enterprises based on the three-tier model,. The model stresses customer-centric and marketing-oriented. Departments of enterprises interrelate through three levels (contact, communication and control), achieve integration with enterprise atmosphere, and eventually achieve satisfaction of both enterprise and common customer.
Keywords :
customer satisfaction; customer services; service industries; 3C streamlined service model; customer centric model; customer satisfaction; differentiated service; marketing oriented model; product homogenization; service oriented enterprise; three tier model; Analytical models; Atmospheric modeling; Biological system modeling; Marketing and sales; Organizations;
Conference_Titel :
Management and Service Science (MASS), 2010 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-5325-2
DOI :
10.1109/ICMSS.2010.5575743
