Title :
Toward the Structure of Organizational Cultural Identification: An Empirical Study in Chinese Context
Author :
Chen, Chih-Chung ; Yang, Baiyin
Author_Institution :
Coll. of Journalism & Commun., Jinan Univ., Guangzhou, China
Abstract :
The primary purpose of this research is to explore the structure of organizational cultural identification. Qualitative and quantitative methods were used to build and test the factors structure of cultural identification in organizations. Through exploratory and confirmatory factor analysis, the four dimensions structure of organizational cultural identification was confirmed, and the Organizational Cultural Identification Scale (OCIS) was constructed.
Keywords :
organisational aspects; Organizational Cultural Identification Scale; confirmatory factor analysis; Cognition; Context; Cultural differences; Educational institutions; Global communication; Humans; Multidimensional systems; Organizational aspects; Psychology; Testing;
Conference_Titel :
Management and Service Science, 2009. MASS '09. International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-4638-4
Electronic_ISBN :
978-1-4244-4639-1
DOI :
10.1109/ICMSS.2009.5303477