Title :
Applied Games User Research: Industry panel
Author :
Zammitto, Veronica ; Lorusso, Tom ; Ambinder, Mark ; Hrennikoff, Chris
Author_Institution :
Electron. Arts, Burnaby, BC, Canada
Abstract :
Video Games have become an omnipresent entertainment media and an established industry. Processes for optimizing game design have been developed, and the need for understanding players has increased. This panel engages into a rich discussion on Games User Research (GUR) which focuses on understanding gamers´ experience. The panel dives-in on techniques and methods applied in the game industry and the impact of GUR data in the design process.
Keywords :
computer games; GUR data; game design optimization; game industry panel; gamer experience; games user research; video games; Art; Collaboration; Educational institutions; Games; Human factors; Industries; Psychology; GUR; Games User Research; playtest; user experience; video games;
Conference_Titel :
Games Innovation Conference (IGIC), 2013 IEEE International
Conference_Location :
Vancouver, BC
Print_ISBN :
978-1-4799-1244-5
DOI :
10.1109/IGIC.2013.6659166
