Title :
Supply Chain Game: Economic Analysis on Differentiated Competition
Author :
Zou Huixia ; Song Jiao ; Sun Dengkui
Author_Institution :
Econ. & Manage. Sch., Wuhan Univ., Wuhan, China
Abstract :
Theories and methods of supply chain game are exploratory and advanced topics. Differentiated competition is the key element of the game. Based on classic economic models, the game participants are extended from two to multiplicity. Studies show that supply chain games all get 0 profits with no differences. Analysis on differentiation suggests Hotelling Model arisen from horizontal differentiation can break 0 profits and solve the mystery of Bertrand Paradox. So does the vertical differentiation. They can all bring excessive profit.
Keywords :
economics; game theory; supply chain management; Bertrand Paradox msytery; differentiated competition; economic analysis; horizontal differentiation; hotelling model; supply chain game; vertical differentiation; Analytical models; Biological system modeling; Economics; Games; Nash equilibrium; Supply chains;
Conference_Titel :
Management and Service Science (MASS), 2010 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-5325-2
Electronic_ISBN :
978-1-4244-5326-9
DOI :
10.1109/ICMSS.2010.5577458