Title :
Business intelligence systems: design and implementation strategies
Author :
Gangadharan, G.R. ; Swami, Sundaravalli N.
Author_Institution :
Scuola Superiore Sant´´Anna, Pisa
Abstract :
Managing an organization requires access to information in order to monitor activities and assess performance. Trying to understand what information an organization has can be challenging because the information systems collect and process vast amount of data in various forms. To flow in the running stream of rapidly changing, increasingly competitive global market scenario and increasingly volatile consumer and market behavior and rapidly shortening product life cycles, business enterprises today are necessary to analyze accurate and timely information about financial operations, customers, and products using familiar business terms, in order to gain analytical insight into business problems and opportunities. Enterprises are building business intelligence systems that support business analysis and decision making to help them better understand their operations and compete in the marketplace. This paper describes the life cycle comprising various phases in the development of a BI system. The paper elaborates the implementation issues of BI in an organization focusing a case study
Keywords :
competitive intelligence; consumer behaviour; data warehouses; decision making; decision support systems; globalisation; market opportunities; organisational aspects; strategic planning; business analysis; business enterprises; business intelligence systems; competitive global market; consumer behavior; decision support system; information systems; product life cycles; Bismuth; Data analysis; Data mining; Data warehouses; Decision support systems; Information analysis; Intelligent systems; Monitoring; Technology management; Visual databases;
Conference_Titel :
Information Technology Interfaces, 2004. 26th International Conference on
Conference_Location :
Cavtat
Print_ISBN :
953-96769-9-1