DocumentCode
2202455
Title
The Analysis and System Simulation of Price Competition in a Duopoly Market
Author
Song, Fugen ; Zhang, Jing
Author_Institution
Glorious Sun Sch. of Bus. & Manage., Donghua Univ., Shanghai, China
fYear
2010
fDate
24-26 Aug. 2010
Firstpage
1
Lastpage
4
Abstract
This paper studies the price competition in the duopoly market without considering the non-price factor. The Gravity model is introduced and a new type of price competition model is established based on the game theory. Finally, using simulated data, the system simulation process is demonstrated, and the price competition result is given.
Keywords
game theory; marketing; pricing; duopoly market; game theory; gravity model; price competition model; system simulation process; Data models; Equations; Games; Gravity; Marketing and sales; Mathematical model; Oligopoly;
fLanguage
English
Publisher
ieee
Conference_Titel
Management and Service Science (MASS), 2010 International Conference on
Conference_Location
Wuhan
Print_ISBN
978-1-4244-5325-2
Electronic_ISBN
978-1-4244-5326-9
Type
conf
DOI
10.1109/ICMSS.2010.5578389
Filename
5578389
Link To Document