Application of Material and Technology in Product Design Innovation

Based on the product innovation design idea, relationship between material-craft and product form, structure and function is researched. And it also annalyse their influence to the renew design and style characters of product by combining some typical innovation design. It then paper puts forward to emphersizes on the application of material and craft in product design innovation from the application and reasonable combination of new material and craft and so on by combining with the features of consumer and the prevailing low-carbon design trend. It was pointed out the essentiality of material and craft in the product design innovation.