Research and Design of E-commerce Semantic Search

After the traditional search techniques analyzed, we discovered the traditional grammar-level based search have led to low quality because of the lack of appropriate information on the semantics. For this reason, this in-depth study seeks for a solution to this problem, and explores new technologies to change the urgency of this situation, This article introduced semantic web technologies to e-commerce search field, and designed a semantic network structure for the new search system, and discussed the key technologies in e-commerce semantic search, such as semantic structure and semantic search algorithm. Compared with traditional search, semantic search can return more relevant semantic information and can extract users´ search input more accurate.