DocumentCode :
2239080
Title :
The Status and Problems of Small and Middle Textile and Garment Enterprises of Henan Province
Author :
Chuang, Li
Author_Institution :
Sch. of Econ. & Manage., Henan Polytech. Univ., Jiaozuo
Volume :
2
fYear :
2008
fDate :
19-19 Dec. 2008
Firstpage :
386
Lastpage :
389
Abstract :
Textile and garment industry takes an important position in Chinese national economy, and its industrial feature and market characteristics make it fit for the existence and development of small and middle enterprises. Firstly, this paper analyzed the main economic indexes of small and middle textile and garment enterprises of Henan province, secondly, studied their comparative advantages and development chances, finally, pointed out their problems during the development. The conclusion is that, under the background of economic globalization and WTO, small and middle textile and garment enterprises of Henan province should enhance the capacity of scientific and technological innovation and brand marketing in order to improve their competitiveness in top grade textiles market as soon as possible.
Keywords :
clothing industry; globalisation; innovation management; marketing; small-to-medium enterprises; textile industry; Chinese national economy; Henan province; brand marketing; economic globalization; garment enterprises; garment industry; scientific innovation; small-and-middle enterprises; technological innovation; textile enterprises; textile industry; Business; Clothing industry; Industrial economics; Information management; Rail transportation; Seminars; Shape; Technology management; Textile industry; Textile technology; Henan Province; SME; comparative advantage; textile and garment industry;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Business and Information Management, 2008. ISBIM '08. International Seminar on
Conference_Location :
Wuhan
Print_ISBN :
978-0-7695-3560-9
Type :
conf
DOI :
10.1109/ISBIM.2008.54
Filename :
5116500
Link To Document :
بازگشت