• DocumentCode
    2241445
  • Title

    Improving Web site navigation: creating high-scent links

  • Author

    Zimmerman, Donald E. ; Yohon, Teresa ; Warcup, Sue

  • Author_Institution
    Dept. of Journalism & Tech. Commun., Colorado State Univ., Fort Collins, CO, USA
  • fYear
    2004
  • fDate
    29 Sept.-1 Oct. 2004
  • Firstpage
    275
  • Lastpage
    278
  • Abstract
    We introduce the concept of high-scent links, provide examples of low-scent and high-scent links. We suggest how technical communicators can apply the concept of high-scent links to develop a better understanding of users, select appropriate descriptive terminology for links, write better elaborations, and use iterative design and formative evaluation to enhance Web sites.
  • Keywords
    Internet; Web design; online front-ends; Web site navigation; Website design; high-scent links; information search; technical communicators; Animals; Brushes; Navigation; Professional communication; Rabbits; Testing; Usability; Web page design; World Wide Web; Writing;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Professional Communication Conference, 2004. IPCC 2004. Proceedings. International
  • Print_ISBN
    0-7803-8467-9
  • Type

    conf

  • DOI
    10.1109/IPCC.2004.1375310
  • Filename
    1375310