DocumentCode
2261509
Title
Mobile banking: A comparative study of South Africa and Nigeria
Author
Bankole, Omolola ; Cloete, Eric
Author_Institution
Dept. of Inf. Syst., Univ. of Cape Town, Rondebosch, South Africa
fYear
2011
fDate
13-15 Sept. 2011
Firstpage
1
Lastpage
6
Abstract
This study identifies factors that influence user acceptance of m-banking in South Africa and Nigeria. This research is aimed at examining the relative differences/similarities of mobile banking usage in South Africa and Nigeria. Several studies on the acceptance of m-banking have produced various results across different countries. This can be accredited to the dissimilar socio-cultural composition of such countries. The user acceptance of m-banking in a country is determined by distinct characteristic factors which are unique to that country. This study employed quantitative and qualitative data gathering and analysis processes. The result showed that SMS alert for account transactions is the most used m-banking service in both countries. The research indicates that culture has an indirect impact on the user acceptance of m-banking. Factors such as awareness, convenience and literacy level were also revealed to influence the acceptance of m-banking in both countries.
Keywords
banking; data analysis; mobile computing; social aspects of automation; Nigeria; South Africa; data analysis process; data gathering process; m-banking; mobile banking; user acceptance; Banking; Business; Conferences; Interviews; Mobile communication; Mobile handsets; Uncertainty;
fLanguage
English
Publisher
ieee
Conference_Titel
AFRICON, 2011
Conference_Location
Livingstone
ISSN
2153-0025
Print_ISBN
978-1-61284-992-8
Type
conf
DOI
10.1109/AFRCON.2011.6072178
Filename
6072178
Link To Document