Amalgamating Contextual Information into Recommender System

Recommender systems utilize the times of yore experiences and preferences of the target customers as a basis to offer personalized recommendations for them as well as resolve the information overloading hitch. Personalized recommendation methods are primarily classified into content-based recommendation approach and collaborative filtering recommendation approach. Both recommendation approaches have their own advantages, drawbacks and complementarities. Because conventional recommendation techniques don´t consider the contextual information, the real factor why a customer likes a specific product is unable to be understood. Therefore, in reality, it often causes a decrease in the accuracy of the recommendation results and also persuades the recommendation quality. In this paper, we propose the integrated contextual information as the foundation concept of multidimensional recommendation model and use the Online Analytical Processing (OLAP) ability of data warehousing to solve the contradicting tribulations among hierarchy ratings. This work hopes that by establishing additional user profiles and multidimensional analysis to find the key factors affecting user perceptions.