Title :
Research on the application model of business intelligence (BI) in E-Business from the perspective of Chinese culture
Author :
Ye Qiongwei ; Li Yaotang ; Nie Qiuyun
Author_Institution :
Bus. Sch., Electron.-Bus. Dept., Yunnan Univ. of Finance & Econ., Kunming, China
Abstract :
This paper firstly elaborates the great significance of business intelligence applied in the E-Business, and then makes an analysis on the present research of business intelligence (BI) both in China and abroad, setting up a 12EC stage model for the application of business intelligence (BI) in E-Business. Base on the analysis of how Chinese culture influences the application of business intelligence (BI), it proposes a research model for the application of business intelligence (BI) from the perspective of Chinese culture.
Keywords :
competitive intelligence; cultural aspects; electronic commerce; 12EC stage model; BI; Chinese culture; application model; business intelligence; e-business; I2EC stage; business intelligence; cultural perspective; data mining; electronic business;
Conference_Titel :
Computer Science and Network Technology (ICCSNT), 2012 2nd International Conference on
Conference_Location :
Changchun
Print_ISBN :
978-1-4673-2963-7
DOI :
10.1109/ICCSNT.2012.6526074
