• DocumentCode
    2327513
  • Title

    The Application of Mining Association Rules in Online Shopping

  • Author

    Hongli, Guo ; Juntao, Li

  • Author_Institution
    Beijing Wuzi Univ., Beijing, China
  • Volume
    2
  • fYear
    2011
  • fDate
    28-30 Oct. 2011
  • Firstpage
    208
  • Lastpage
    210
  • Abstract
    Data mining is a key technology to get useful knowledge, This paper discusses the data mining association rules´ important role in online shopping, through discussing, building and analysis ing the model based on actual data, obtain that data mining association rules are playing an more and more important role in every aspects of our life and make a forecast to the future development.
  • Keywords
    Internet; data mining; retail data processing; data mining; mining association rules; online shopping; Association rules; Companies; Dairy products; Databases; Marketing and sales; association rules analysis; data mining; online shopping;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computational Intelligence and Design (ISCID), 2011 Fourth International Symposium on
  • Conference_Location
    Hangzhou
  • Print_ISBN
    978-1-4577-1085-8
  • Type

    conf

  • DOI
    10.1109/ISCID.2011.153
  • Filename
    6079694
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=2327513