• DocumentCode
    2329004
  • Title

    Notice of Retraction
    The Patronage Reasons of Supermarkets´ Consumers in China and Difference Analysis on Demographic Characteristics

  • Author

    Junwu Chai ; Xuemei Zhou

  • Author_Institution
    Sch. of Manage. & Econ., Univ. of Electron. Sci. & Technol. of China, Chengdu, China
  • fYear
    2009
  • fDate
    23-24 May 2009
  • Firstpage
    1
  • Lastpage
    5
  • Abstract
    Notice of Retraction

    After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.

    We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.

    The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.

    This article finds that there are four main reasons which are shopping environment, perceived convenience, merchandise awareness and service evaluation influence patronage of supermarkets´ consumers in China by analysis of questionnaire and analyzes on the similarities and differences of different characteristics of demography. It shows that consumers of different ages don´t have significant differences in patronage reasons. However, consumers of different ages and different monthly household income have significant differences in shopping environment. It also shows that consumers in different districts have different choice standards in supermarkets.
  • Keywords
    consumer behaviour; customer services; demography; retailing; China; demographic characteristics; difference analysis; household income; merchandise awareness; patronage reason; perceived convenience; service evaluation; shopping environment; supermarket consumer; Consumer behavior; Consumer electronics; Demography; Environmental economics; Environmental management; Marketing and sales; Merchandise; Product design; Psychology; Technology management;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    E-Business and Information System Security, 2009. EBISS '09. International Conference on
  • Conference_Location
    Wuhan
  • Print_ISBN
    978-1-4244-2909-7
  • Type

    conf

  • DOI
    10.1109/EBISS.2009.5138124
  • Filename
    5138124