• DocumentCode
    2376018
  • Title

    The Impact of Multichannel Customer Management on e-CRM

  • Author

    Ashouri, Afsaneh ; Faed, Alireza

  • Author_Institution
    DEBII, Curtin Univ. of Technol., Perth, WA, Australia
  • fYear
    2010
  • fDate
    17-19 Nov. 2010
  • Firstpage
    183
  • Lastpage
    187
  • Keywords
    Internet; customer relationship management; Internet; client information; customer relationship management; e-CRM; multichannel customer management;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computer Modeling and Simulation (EMS), 2010 Fourth UKSim European Symposium on
  • Conference_Location
    Pisa
  • Print_ISBN
    978-1-4244-9313-5
  • Electronic_ISBN
    978-0-7695-4308-6
  • Type

    conf

  • DOI
    10.1109/EMS.2010.108
  • Filename
    5703680
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=2376018