Management and business issues for B2B ecommerce implementation

Until recently, little research had been undertaken into the process of e-commerce implementation, especially in relation to the implementation of business-to-business (B2B) relationships. Given the complexity of this process, we endeavour to contribute to what we perceive as a gap in the body of theory surrounding the implementation process in the extant business-to-business literature. We describe the findings of a series of multiple case studies comprising ten major Australian e-commerce initiators. In addition to confirming our earlier finding of the importance of nontechnical factors for the success of the implementation process, we also present, through our case studies, the various management and business issues associated with the success or otherwise of B2B e-commerce implementation.