Title :
Research on the Design Tendency of Mobile Phones for University Students from the Perspective of User Experience
Author :
Yu, Yonghai ; Jiang, Linyan
Author_Institution :
Coll. of Arts, ZheJiang Univ. of Technol., Hangzhou, China
Abstract :
The university students are a special group among the users of mobile phones. Their features of pursuing fashion, self-expression, and courage in exploration take great impact on the development of mobile phones. The effect of user experience directly influences the popularity and sales volume of the mobile phones. In this paper, from the perspective of user experience, it studies the users´ features and needs of university students, analyzes the problems occurred in user experience, advances the absence of in-depth experience in using mobile phones and finally attempts to propose some ideas and solutions to these problems.
Keywords :
consumer behaviour; market research; mobile computing; mobile handsets; in-depth experience; mobile phones; university students; user experience; Art; Cognition; Computational modeling; Electronic mail; Mobile communication; Mobile handsets; Psychology; design of mobile phone; in-depth experience; university students; user experience;
Conference_Titel :
Intelligent Human-Machine Systems and Cybernetics (IHMSC), 2010 2nd International Conference on
Conference_Location :
Nanjing, Jiangsu
Print_ISBN :
978-1-4244-7869-9
DOI :
10.1109/IHMSC.2010.125