• DocumentCode
    2409846
  • Title

    Optimal advertising in a time-varying market

  • Author

    Dorroh, J.R. ; Ferreyra, Guillermo

  • Author_Institution
    Dept. of Math., Louisiana State Univ., Baton Rouge, LA, USA
  • fYear
    1992
  • fDate
    1992
  • Firstpage
    2429
  • Abstract
    The optimal synthesis for a Vidale-Wolfe advertising model with a time-varying market is described
  • Keywords
    advertising; economic cybernetics; time-varying systems; Vidale-Wolfe advertising model; optimal advertising; optimal synthesis; time-varying market; Advertising; Costs; Equations; Feedback control; Optimal control;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Decision and Control, 1992., Proceedings of the 31st IEEE Conference on
  • Conference_Location
    Tucson, AZ
  • Print_ISBN
    0-7803-0872-7
  • Type

    conf

  • DOI
    10.1109/CDC.1992.371355
  • Filename
    371355