Title :
DMASC: a tool for visualizing user paths through a Web site
Author :
Stones, Catherine ; Sobol, Stephen
Author_Institution :
Bradford Univ., UK
Abstract :
In an e-learning environment it is crucial that accurate Web usage data can be collected and analysed to ensure that on-line learning material is optimally structured and designed. In this paper we investigate the relationship between cached and non-cached Web log files as we identify and analyse user paths through an e-learning Web site. We outline the development of a web data mining and data visualization tool DMASC (Direction Mapping and Sequence Chart). We also demonstrate, using a set of test data, how our mining and mapping methods can be used to reveal otherwise unseen Web design flaws.
Keywords :
Web sites; computer aided instruction; data mining; data visualisation; DMASC; Direction Mapping and Sequence Chart; Web data mining; Web data visualization; Web usage data; cached Web log files; e-learning Web site; noncached Web log files; user path visualization; Business; Data mining; Data visualization; Electronic learning; Packaging; Testing; Uniform resource locators; Visual databases; Web design; Web server;
Conference_Titel :
Database and Expert Systems Applications, 2002. Proceedings. 13th International Workshop on
Print_ISBN :
0-7695-1668-8
DOI :
10.1109/DEXA.2002.1045927