Towards a Service Pattern Model Supporting Quantitative Economic Analysis

The research on the business models is a hot topic in recent years. It is an interesting problem to study the business model of the service. There are three kinds of models related: classical service models, Business process (BP) models and the enterprise business (EB) models in management. However, none of them covers all the properties of the service business model. In this paper, we define the business model of the service as the combination of four kinds of strategies and name it as the service pattern. We also propose a language named Service Pattern Description Language (SPDL) covering all the elements involved in these strategies. We formulate the language syntax and two basic extraction rules assisting economic analysis. Furthermore, we extend Business Process Model Notation (BPMN) to support SPDL, which is named BPMN for Service Pattern (BPMN4SP). The example of Mobile Application Platform is studied in detail for a better understanding of SPDL.