Bilateral Dynamic Negotiation Model Dominated by Personality Psychology and External Environment

In this paper, a bilateral dynamic model of negotiation is proposed, called ANM. In this model, we are building an internal environment model and a dynamic strategy. The internal environment model is to simulate personality psychology changes, the dynamic strategy is based on the time of the offering strategy. Therefore the two sides can make the most appropriate offering in the dynamic environments. The experiment shows that the model of personality psychology simulate well on the impact of psychology in negotiation process. The dynamic offering strategy achieved effect better than the time of offering strategy in the dynamic environment.